Qualify PLG sign-ups and route enterprise accounts to sales
Spot sign-ups that belong to enterprise-fit companies and hand sales the user plus the account's decision makers.
- Free API key
- No credit card
- Run your sample
A selection of teams that run this job on Forager · plus other sales-tech platforms
Uses POST /person_detail_reverse_lookup/by_email/, POST /organization_search/, POST /person_role_search/ · Reverse email lookup API reference
What it costs: 5 credits per email found. A mobile or email lookup that returns nothing costs 0 credits. Enrichment and search are charged per request: credit pricing.
- Reverse email lookup
- Company enrichment
- People search
- Work emails
- API
- Waterfall slot
- B2B SaaS
How the data flows
POST /person_detail_reverse_lookup/by_email/ - fit score
- 0.96
- organization employees/industry
- Example Inc.
- work email
- alex@example.com
- name
- Alex Sample
- title
- VP Revenue Operations
- mobile
- +1 (212) 555-0199
Steps
- Resolve the sign-up with
POST /person_detail_reverse_lookup/by_email/when the address is personal; otherwise use the work domain - Score the employer with
POST /organization_search/(employees_start, industries,funding_types) - For accounts above threshold, find decision makers with
POST /person_role_search/(organization_domains,role_title) - Add work emails and create a routed task for the BDR with the user's product activity
import json, os, requests BASE = "https://api-v2.forager.ai/api/{account_id}/datastorage" HEADERS = {"X-API-KEY": os.environ["FORAGER_KEY"]} body = json.load(open("request.json")) # request fields: see the API reference # 1. Resolve the sign-up with POST /person_detail_reverse_lookup/by_email/ # when the address is personal; otherwise use the work domain r1 = requests.post(f"{BASE}/person_detail_reverse_lookup/by_email/", headers=HEADERS, json=body) # 2. Score the employer with POST /organization_search/ (employees_start, # industries, funding_types) r2 = requests.post(f"{BASE}/organization_search/", headers=HEADERS, json=body) # 3. For accounts above threshold, find decision makers with POST # /person_role_search/ (organization_domains, role_title) r3 = requests.post(f"{BASE}/person_role_search/", headers=HEADERS, json=body) # 4. Add work emails and create a routed task for the BDR with the user's # product activity
# 1. POST /person_detail_reverse_lookup/by_email/ curl -X POST \ https://api-v2.forager.ai/api/{account_id}/datastorage/person_detail_reverse_lookup/by_email/ \ -H "X-API-KEY: $FORAGER_KEY" \ -H "Content-Type: application/json" \ -d @request.json # 2. POST /organization_search/ curl -X POST \ https://api-v2.forager.ai/api/{account_id}/datastorage/organization_search/ \ -H "X-API-KEY: $FORAGER_KEY" \ -H "Content-Type: application/json" \ -d @request.json # 3. POST /person_role_search/ curl -X POST \ https://api-v2.forager.ai/api/{account_id}/datastorage/person_role_search/ \ -H "X-API-KEY: $FORAGER_KEY" \ -H "Content-Type: application/json" \ -d @request.json
Run it yourself: Reverse email lookup API reference
- Free API key
- No credit card
- Run your sample
Inputs and outputs
| Inputs | Outputs |
|---|---|
| sign-up email | fit score |
| product usage events | organization employees/industry |
decision-maker contacts | |
work_email |
Questions about this recipe
How do PLG companies find enterprise accounts among free sign-ups?
Resolve the sign-up with POST /person_detail_reverse_lookup/by_email/ when the address is personal; otherwise use the work domain. For accounts above threshold, find decision makers with POST /person_role_search/ (organization_domains, role_title).
What does it cost to qualify PLG sign-ups and route enterprise accounts to sales?
Reverse email lookup: 5 credits per request, charged whether or not data comes back. Company enrichment: 1 credit per request, charged whether or not data comes back. People search: people search 1 credit per request and people search: role details 1 credit per request, charged whether or not data comes back. Work emails: 5 credits per work email found, and a work email lookup that finds nothing costs 0 credits. Growth's 8,250 monthly credits cover 1,650 emails or 8,250 company lookups, or a mix. Self-serve plans are Starter, Growth, Pro and Scale. See plans and prices
What do I need to run this recipe, and what comes back?
You send product usage events and sign-up email. You get back decision-maker contacts, fit score, organization employees/industry and work_email, as JSON. You also need a Forager API key, which comes with a free account.
What data do I need to score product-qualified leads?
You send sign-up email and product usage events. You get back fit score, organization employees/industry, decision-maker contacts and work_email. PLG companies convert free usage into enterprise pipeline by routing enterprise-fit sign-ups and their decision makers to BDRs.
Can I test reverse email lookup for free?
Yes. Create a free account at app.forager.ai: it comes with $5 in free credits and an API key, and there is no credit card to sign up. Run it on records you already know, or book a demo and send us a list: we run it and show you what we find.
When should I run this workflow?
When a user activates a free workspace or crosses a usage threshold. PLG companies convert free usage into enterprise pipeline by routing enterprise-fit sign-ups and their decision makers to BDRs.
Which Forager products does this recipe use?
Reverse email lookup, company enrichment, people search and work emails. Reverse email lookup: turn an email address into a full person profile: name, title, company, location and social links. Company enrichment: firmographics for a company from its domain or name: industry, headcount, locations, growth and open roles.
How accurate is Forager data?
The test that counts is your own: send a list of profiles you care about. We run it and show you what we find, number by number, so you can measure hit rate and connect rate yourself.
How do I route plg signups to sales by company size?
Resolve the sign-up with POST /person_detail_reverse_lookup/by_email/ when the address is personal; otherwise use the work domain. Score the employer with POST /organization_search/ (employees_start, industries, funding_types).
Which tools can run this workflow?
Native in Clay and Zapier, partner-built in Deepline and Cargo and called through the API from Make, n8n and your own code. Or call the endpoints in the steps above from your own code with one API key.
How many steps is this workflow?
4 steps: resolve the sign-up with POST /person_detail_reverse_lookup/by_email/ when the address is personal; otherwise use the work domain, score the employer with POST /organization_search/ (employees_start, industries, funding_types), for accounts above threshold, find decision makers with POST /person_role_search/ (organization_domains, role_title) and add work emails and create a routed task for the BDR with the user's product activity.
Do I need a subscription?
Not to test: a free account comes with $5 in credits. To keep using Forager, choose a monthly or yearly plan. Monthly plans cancel anytime and unused credits roll over; yearly plans grant all credits upfront and cost 10% less. Larger volumes are agreed with our team.
Written answers are not available right now. The matching pages above still help, or book a demo and ask the team.
- $5 free credits
- No credit card
- Run your sample
A selection of teams that run this job on Forager · plus other sales-tech platformsA selection of teams using Forager
-
Clay - GTM workflow builders
Selected use case: Forager mobile numbers, emails and people data inside Clay tables.
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Juicebox
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Selected use case: Forager data behind its PeopleGPT search and sourcing agents.
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Nooks - Power & parallel dialers
Selected use case: mobile numbers inside their dialer.
-
Roger
- AI SDRs
AI outbound sales rep.
-
HubSpot
- CRM add-ons
Selected use case: enriching contact and company records with people, company and job-posting data.
-
Jeeva AI
- AI SDRs
Agentic platform of AI digital workers for sales teams.
-
Freckle - GTM workflow builders
Selected use case: Forager as a selectable mobile number provider in its waterfalls.
-
FirstTouch
- Sales engagement
LinkedIn outreach and social-selling platform that works from HubSpot, AI agents and its API.
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