Turn observed advertisers into paid-media and agency leader contacts
Convert a list of advertisers seen in search or display auctions (or agencies running them) into the paid-media, performance and agency leaders who buy martech.
- Free API key
- No credit card
- Run your sample
A selection of teams that run this job on Forager · plus other teams on Forager
Uses POST /organization_search/, POST /person_role_search/ · Company enrichment API reference
What it costs: 5 credits per email found. A mobile or email lookup that returns nothing costs 0 credits. Enrichment and search are charged per request: credit pricing.
How the data flows
POST /organization_search/ - work email
- kim@examplemedia.example
- name
- Kim Exemplar
- title
- VP Marketing
- mobile
- +1 (416) 555-0186
- company
- Example Media
Steps
- Resolve observed advertiser domains to companies with
POST /organization_search/ - Find heads of paid search, performance, digital and agency owners with
POST /person_role_search/ - Fetch
work_emailfrom/person_contacts_lookup/work_emails/ - Attach the observed-spend insight to the first message and track meetings by segment
import json, os, requests BASE = "https://api-v2.forager.ai/api/{account_id}/datastorage" HEADERS = {"X-API-KEY": os.environ["FORAGER_KEY"]} body = json.load(open("request.json")) # request fields: see the API reference # 1. Resolve observed advertiser domains to companies with POST # /organization_search/ r1 = requests.post(f"{BASE}/organization_search/", headers=HEADERS, json=body) # 2. Find heads of paid search, performance, digital and agency owners with # POST /person_role_search/ r2 = requests.post(f"{BASE}/person_role_search/", headers=HEADERS, json=body) # 3. Fetch work_email from /person_contacts_lookup/work_emails/ # 4. Attach the observed-spend insight to the first message and track # meetings by segment
# 1. POST /organization_search/ curl -X POST \ https://api-v2.forager.ai/api/{account_id}/datastorage/organization_search/ \ -H "X-API-KEY: $FORAGER_KEY" \ -H "Content-Type: application/json" \ -d @request.json # 2. POST /person_role_search/ curl -X POST \ https://api-v2.forager.ai/api/{account_id}/datastorage/person_role_search/ \ -H "X-API-KEY: $FORAGER_KEY" \ -H "Content-Type: application/json" \ -d @request.json
Run it yourself: Company enrichment API reference
- Free API key
- No credit card
- Run your sample
Inputs and outputs
| Inputs | Outputs |
|---|---|
| advertiser domains | paid-media leader |
| agency list | agency owner |
work_email |
Questions about this recipe
How can an ad-tech company find the paid-media lead at advertisers it sees in auctions?
Resolve observed advertiser domains to companies with POST /organization_search/. Find heads of paid search, performance, digital and agency owners with POST /person_role_search/.
What does it cost to turn observed advertisers into paid-media and agency leader contacts?
Company enrichment: 1 credit per request, charged whether or not data comes back. People search: people search 1 credit per request and people search: role details 1 credit per request, charged whether or not data comes back. Work emails: 5 credits per work email found, and a work email lookup that finds nothing costs 0 credits. The prospecting web app uses the same plan credits as the API: 15 credits per mobile and 5 per email found. Growth's 8,250 monthly credits cover 1,650 emails or 8,250 company lookups, or a mix. Self-serve plans are Starter, Growth, Pro and Scale. See plans and prices
What do I need to run this recipe, and what comes back?
You send advertiser domains and agency list. You get back agency owner, paid-media leader and work_email, as JSON. You also need a Forager API key, which comes with a free account.
Where can a martech vendor find marketing agency owners to pitch?
This recipe uses Forager Company enrichment, People search, Work emails and Prospecting web app. Company enrichment: Firmographics for a company from its domain or name: industry, headcount, locations, growth and open roles. Convert a list of advertisers seen in search or display auctions (or agencies running them) into the paid-media, performance and agency leaders who buy martech.
Can I test company enrichment for free?
Yes. Create a free account at app.forager.ai: it comes with $5 in free credits and an API key, and there is no credit card to sign up. Run it on records you already know, or book a demo and send us a list: we run it and show you what we find.
When should I run this workflow?
When a martech or ad-tech vendor's own product data shows an advertiser spending in its category, or a new agency target list is built. Martech sellers open with evidence about the prospect's own advertising, to the person who owns that budget.
Which Forager products does this recipe use?
Company enrichment, people search, work emails and prospecting web app. Company enrichment: firmographics for a company from its domain or name: industry, headcount, locations, growth and open roles. People search: find the people who hold a role at target companies, filtered by title, seniority, department and location.
How do I know the data is right?
The test that counts is your own: send a list of profiles you care about. We run it and show you what we find, number by number, so you can measure hit rate and connect rate yourself.
How do I find head of paid search contacts?
Resolve observed advertiser domains to companies with POST /organization_search/. Find heads of paid search, performance, digital and agency owners with POST /person_role_search/.
Which tools can run this workflow?
Native in Clay and Zapier, partner-built in Deepline and Cargo and called through the API from Make, n8n and your own code. Or call the endpoints in the steps above from your own code with one API key.
How many steps is this workflow?
4 steps: resolve observed advertiser domains to companies with POST /organization_search/, find heads of paid search, performance, digital and agency owners with POST /person_role_search/, fetch work_email from /person_contacts_lookup/work_emails/ and attach the observed-spend insight to the first message and track meetings by segment.
Do I need a subscription?
Not to test: a free account comes with $5 in credits. To keep using Forager, choose a monthly or yearly plan. Monthly plans cancel anytime and unused credits roll over; yearly plans grant all credits upfront and cost 10% less. Larger volumes are agreed with our team.
Written answers are not available right now. The matching pages above still help, or book a demo and ask the team.
- $5 free credits
- No credit card
- Run your sample
A selection of teams that run this job on Forager · plus other teams on ForagerA selection of teams using Forager
-
Clay - GTM workflow builders
Selected use case: Forager mobile numbers, emails and people data inside Clay tables.
-
Juicebox - AI candidate sourcing
Selected use case: Forager data behind its PeopleGPT search and sourcing agents.
-
HubSpot - CRM add-ons
Selected use case: enriching contact and company records with people, company and job-posting data.
-
Adthena - Internal use
AI search intelligence platform for enterprise brands.
-
Andela - Customer
Selected use case: Forager data for the go-to-market team at a global talent marketplace.
-
Whatagraph - Internal use
Marketing-intelligence platform for agencies.
-
Coram - Internal use
Selected use case: mobile numbers for outbound calling.
-
Bitscale - GTM workflow builders
Selected use case: Forager in its contact waterfall for mobile numbers.
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