Industry · Martech & adtech

Company enrichment API for martech & adtech

Complete company records.

What martech & adtech teams need from company enrichment, what Forager returns, and how teams like yours test it.

3 recipes use company enrichment for martech & adtech teams.

Get $5 of free data Get a sample run

$5 free credits
800M+ people
65M+ companies

In your visitor feed

Site visitors · this week

Jordan ExampleHead of Demand Gen

Priya ExampleVP Marketing

Sam ExampleCMO

Alex ExampleGrowth Lead

Forager

Match the companyAdd firmographicsAdd growth and hiring

Named visitorExample

Jordan ExampleHead of Demand Gen · Example Co

Example Co · 120 staff Company

Headcount up this year Growing

3 open roles Hiring

Matched

Built for the buyer behind the account

A selection of teams in martech & adtech using Forager for company enrichment · plus other teams using company enrichment

For martech & adtech teams

The job: Convert a list of advertisers seen in search or display auctions (or agencies running them) into the paid-media, performance and agency leaders who buy martech.
When: A martech or ad-tech vendor's own product data shows an advertiser spending in its category, or a new agency target list is built.
Outcome: Martech sellers open with evidence about the prospect's own advertising, to the person who owns that budget.

Lead recipe 1

Turn observed advertisers into paid-media and agency leader contacts

When to use it: A martech or ad-tech vendor's own product data shows an advertiser spending in its category, or a new agency target list is built.

Resolve observed advertiser domains to companies with POST /organization_search/
Find heads of paid search, performance, digital and agency owners with POST /person_role_search/
Fetch work_email from /person_contacts_lookup/work_emails/
Attach the observed-spend insight to the first message and track meetings by segment

Inputs	Outputs
advertiser domains	`paid-media leader`
agency list	`agency owner`
	`work_email`

Lead recipe 2

Profile a B2B newsletter's subscribers by role and company for sponsor sales

When to use it: A publisher prepares a media kit, or a sponsor asks who reads the newsletter.

Show the steps

Resolve personal-email subscribers with POST /person_detail_reverse_lookup/by_email/
Resolve work-email subscribers to companies with POST /organization_search/ (domains)
Aggregate job titles, employers, industries and company sizes across matched subscribers
Publish an audience breakdown for the media kit, with the match rate shown

Inputs	Outputs
subscriber email list	`job titles`
	`employers`
	`industry mix`
	`company size mix`
	`match rate`

Open the recipe: Profile a B2B newsletter's subscribers by role and company for sponsor sales

Lead recipe 3

Weight ad conversions by company size before sending them to ad platforms

When to use it: A visitor submits a demo or sign-up form with a work email.

Show the steps

Take the domain from the work email and call POST /organization_search/ (domains)
Read employees_amount, employees_range and linkedin_info.industry
Apply the customer's value rules (for example, higher value for target industries and size bands)
Send the weighted conversion value to the ad platforms through the product's existing conversion integration

Inputs	Outputs
work email domain	`employees_amount`
value rules	`industry`
	`weighted conversion value`

Open the recipe: Weight ad conversions by company size before sending them to ad platforms

Fields

Fields you get back

paid-media leader
agency owner
work_email
job titles
employers
industry mix
company size mix
match rate
employees_amount
industry
weighted conversion value

From the workflows above. Full field reference: Company enrichment and the Company enrichment API reference.

Who owns this

Who evaluates company enrichment at martech & adtech teams, and what they are judged on

Product manager who owns the enrichment feature: judged on what users see when they open a record
Engineering lead integrating the API: judged on response time and errors they can route on
Partnerships or data lead managing vendors: judged on cost per valid result

A selection of teams in martech & adtech using Forager for company enrichment · plus other teams using company enrichment

Clay
- GTM workflow builders
Selected use case: Forager mobile numbers, emails and people data inside Clay tables.
Adthena
- Internal use
AI search intelligence platform for enterprise brands.
HubSpot
- CRM add-ons
Selected use case: enriching contact and company records with people, company and job-posting data.
Friendbuy
- Internal use
Referral, loyalty and influencer platform for ecommerce and subscription brands.
Adzact
- ABM & intent
B2B advertising platform that models ideal buyers from business signals.
Consent Manager
- Internal use
Consent management platform for publishers and enterprises.
Bitscale
- GTM workflow builders
Selected use case: Forager in its contact waterfall for mobile numbers.
Jeeva AI
- AI SDRs
Agentic platform of AI digital workers for sales teams.

“Forager leads in accuracy across all regions, Forager's dual strength in accuracy and volume makes it a powerhouse for sales teams that are targeting businesses around the globe.”

ClayStefan K.Data Partnerships

800M+people

65M+companies

How to test it

Test company enrichment on your own sample

Pull a sample. Take profiles your users looked up last week.
Run it. Use a self-serve key, or book a demo and send us the list.
Measure what your users feel. Connect rate for mobiles, bounces for emails, and whether the right person answers.

Get a free API key + $5 Get a sample run

$5 free credits
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Run your sample

FAQ

Frequently asked questions

How do martech and adtech companies use Forager company enrichment?

Convert a list of advertisers seen in search or display auctions (or agencies running them) into the paid-media, performance and agency leaders who buy martech. Firmographics for a company from its domain or name: industry, headcount, locations, growth and open roles. This page walks through 3 workflows with the exact steps.

What does company enrichment cost for martech and adtech companies?

Company enrichment: 1 credit per request, charged whether or not data comes back. 1,000 company lookups use 1,000 credits: about $13 of Starter credits month to month, or about $10 on Pro with yearly billing. Self-serve plans are Starter, Growth, Pro and Scale. See plans and prices

Which martech and adtech workflows use company enrichment?

Turn observed advertisers into paid-media and agency leader contacts, profile a B2B newsletter's subscribers by role and company for sponsor sales and weight ad conversions by company size before sending them to ad platforms. Each is on this page with its trigger, steps and outcome.

How do I find head of paid search contacts?

Resolve observed advertiser domains to companies with POST /organization_search/. Find heads of paid search, performance, digital and agency owners with POST /person_role_search/.

What do I send, and what comes back?

You send advertiser domains, agency list and subscriber email list. You get back agency owner, company size mix, employees_amount and employers, from POST /organization_search/, as JSON.

Am I charged when nothing is found?

Yes. Company enrichment is charged per request, whether or not data comes back. Only mobile and email lookups are free when nothing is found, so try your inputs on a small run before you scale.

Is there a free way to try Forager?

Yes. Create a free account at app.forager.ai: it comes with $5 in free credits and an API key, and there is no credit card to sign up. Run it on records you already know, or book a demo and send us a list: we run it and show you what we find.

How can a B2B newsletter learn which companies its readers work at?

Resolve personal-email subscribers with POST /person_detail_reverse_lookup/by_email/. Resolve work-email subscribers to companies with POST /organization_search/ (domains).

How do I know the data is right?

The test that counts is your own: send a list of profiles you care about. We run it and show you what we find, number by number, so you can measure hit rate and connect rate yourself.

How is a company enrichment API different from a company database export?

An export is a snapshot you have to refresh yourself. A company enrichment API returns firmographics for a domain or name when you ask: industry, headcount, locations, growth and open roles, ready to write to the record.

Does Forager integrate with the tools we already use?

Native in Clay, partner-built in Deepline and Cargo and called through the API from Make, n8n and your own code. Everything else connects through the REST API with one API key.

Is there a contract or minimum commitment?

No contract to start: a free account comes with $5 in credits. To keep using company enrichment, choose a monthly or yearly plan. Monthly plans cancel anytime and unused credits roll over; yearly plans grant all credits upfront and cost 10% less. Larger volumes are agreed with our team.