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Industry · Sales tech

People data feed for sales tech

Stop scraping.

What sales tech teams need from people data feed, what Forager returns, and how teams like yours test it.

10 recipes use people data feed for sales tech teams.

  • $5 free credits
  • 800M+ people
  • 65M+ companies

A selection of teams in sales tech using Forager for people data feed · plus other teams on Forager

  • SeekOut
  • Vieu
  • MarketMapr
  • Adzact
  • Evident
  • SBR2TH
  • Chamaeleon
  • DealSource
For sales tech teams
The job
Keep CRM contacts current by flagging leavers and surfacing former champions at their new companies.
When
A contact's current role in the people data no longer matches the CRM record.
Outcome
Sales stops calling people who left, re-engages champions at new companies and finds new decision makers.
Lead recipe 1

Detect CRM contacts who changed jobs and alert on moved champions

When to use it: A contact's current role in the people data no longer matches the CRM record.

  1. Match CRM contacts to people_feed records by LinkedIn identifier
  2. Compare role_is_current and organization to the CRM account on each feed refresh
  3. Flag leavers and create a new contact at the new employer via POST /person_detail_lookup/
  4. Alert the owner when a former customer champion lands at an ICP account
  5. Mark old emails as invalid to protect sender reputation
InputsOutputs
CRM contact exportjob change flag
LinkedIn identifiersnew organization
people feednew role_title
role_position_start_date
Lead recipe 2

Power in-product TAM and audience sourcing with a licensed people feed

When to use it: A GTM platform wants native 'find companies' and 'find people' sourcing.

Show the steps
  1. Ingest company_feed and people_feed into the platform search index
  2. Expose TAM filters (industry, employees, location, technologies, role_title, seniority)
  3. Refresh the index on each feed delivery
  4. Trigger contact-enrichment API calls only for rows users select
InputsOutputs
people feedTAM company list
company feedpersona list
feed attributes
Open the recipe: Power in-product TAM and audience sourcing with a licensed people feed
Lead recipe 3

Trigger outreach on new hires and open roles at target accounts

When to use it: A new VP joins a target account, or the account opens roles on a relevant team.

Show the steps
  1. Detect new roles via people_feed (role_position_start_date in last 30 days, role_title)
  2. Detect team growth via job_postings_feed or POST /job_search/ by organization
  3. Match events to target accounts and personas
  4. Enrich contacts and enqueue a signal-specific play
InputsOutputs
target accountssignal type
persona titlesperson
people + jobs feedrole_position_start_date
open roles
contact fields
Open the recipe: Trigger outreach on new hires and open roles at target accounts
Fields

Fields you get back

  • job change flag
  • new organization
  • new role_title
  • role_position_start_date
  • TAM company list
  • persona list
  • feed attributes
  • signal type
  • person
  • open roles
  • contact fields

From the workflows above. Full field reference: People data feed and the People data feed documentation.

Who owns this

Who evaluates people data feed at sales tech teams, and what they are judged on

  • Data engineering lead who ingests the feed: judged on fields and freshness
  • Data acquisition or partnerships lead: judged on licence terms and cost
  • Product owner of the search or intelligence product: judged on what users find

A selection of teams in sales tech using Forager for people data feed · plus other teams on Forager

  • SeekOut
    • Talent intelligence

    Selected use case: Forager’s people data feed, used to keep candidate profiles current.

    2–3 years on the Forager people data feed, by SeekOut’s own account1

  • Vieu
    • ABM & intent

    Relationship-mapping platform that helps sales teams and AI agents find warm introductions.

  • MarketMapr
    • Talent intelligence

    Selected use case: licensed people and company feeds that let recruiters map a whole niche.

  • Adzact
    • ABM & intent

    B2B advertising platform that models ideal buyers from business signals.

  • Evident
    • Market intelligence

    Publisher of the Evident AI Index, which ranks banks, insurers and payments firms on AI maturity.

  • SBR2TH
    • Staffing firms

    Selected use case: people and job-postings feeds loaded into its own data lake for AI search.

  • Chamaeleon
    • VC & PE research

    Early-stage venture firm that analyses companies with its own AI and quantitative engine.

  • DealSource
    • VC & PE research

    Selected use case: company and people data for private-company profiles.

Sources

1 SeekOut: SeekOut, customer interview, Sep 2026.

“Forager leads in accuracy across all regions, Forager's dual strength in accuracy and volume makes it a powerhouse for sales teams that are targeting businesses around the globe.”
ClayStefan K.Data Partnerships
800M+people
65M+companies
How to test it

Test people data feed on your own sample

  1. Pull a sample. Take profiles your users looked up last week.
  2. Run it. Use a self-serve key, or book a demo and send us the list.
  3. Measure what your users feel. Connect rate for mobiles, bounces for emails, and whether the right person answers.
  • $5 free credits
  • No credit card
  • Run your sample
FAQ

Frequently asked questions

How do sales-tech companies use the people data feed?

Keep CRM contacts current by flagging leavers and surfacing former champions at their new companies. A licensed file of 800M+ professional profiles, refreshed on a schedule and delivered to Snowflake or S3. This page walks through 3 workflows with the exact steps.

How much does the people data feed cost for sales-tech companies?

People data feed is a flat annual licence, global or regional, not priced in credits. The price depends on the records, fields and refresh schedule you license, so talk to sales with your use case and we quote it.

Which sales-tech workflows use the people data feed?

Detect CRM contacts who changed jobs and alert on moved champions, power in-product TAM and audience sourcing with a licensed people feed and trigger outreach on new hires and open roles at target accounts. Each is on this page with its trigger, steps and outcome.

How do I track champion job changes?

Match CRM contacts to people_feed records by LinkedIn identifier. Alert the owner when a former customer champion lands at an ICP account.

Can sales-tech companies see a sample of the people data feed before licensing it?

Yes. Request a sample extract of the people data feed on a 30-minute call and check the fields against your own records before you license it.

Which companies license B2B people and company datasets to software platforms?

The workflow uses Forager People data feed and Company data feed. People data feed: A licensed file of 800M+ professional profiles, refreshed on a schedule and delivered to Snowflake or S3. Let users source companies and people inside the platform without per-row API calls, then enrich only selected rows.

How do you check data quality?

The test that counts is your own: send a list of profiles you care about. We run it and show you what we find, number by number, so you can measure hit rate and connect rate yourself.

Should I use the people data feed or the API?

Use the API when your product needs one person at a time, at the moment a user asks. License the people data feed when you need the whole layer in your own warehouse or search index, for analytics, matching or retrieval, without a call per record.

Where can the people data feed be delivered?

Delivered as a data share to Snowflake, Databricks and Amazon S3. Everything else connects through the REST API with one API key.

Is there a contract or minimum commitment?

Data feeds are licensed on an annual agreement, with the term, volume and refresh schedule written into it. There are no self-serve plans for feeds.

What if we need more than the largest plan?

Pro, the largest self-serve plan, includes 22,500 credits a month (1,500 mobiles or 4,500 emails). Above that, enterprise plans with volume pricing are agreed with our team, and yearly billing costs 10% less than month to month on every self-serve plan. Platforms that embed Forager in their product pay per record at volume.

How is the data sourced, and what about privacy?

Sales-tech companies often have to explain their data source to their own customers. Bring your legal and security questions to a call with our team, and we take you through how Forager data is sourced and the terms that cover people data feed for sales-tech companies. Forager's privacy policy is public, and anyone can send a request about their own personal data through the consumer rights form on forager.ai.

More

More recipes

Start building

Put people, company and job data your users can act on inside your product

Send us a list. We run it, show you what we find, then talk volume and terms.

  • $5 free credits
  • No credit card
  • Run your sample
Platforms and teams that build on Forager
  • Clay
  • Juicebox
  • Nooks
  • Andela
  • HubSpot
  • SeekOut